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Community and Economic Data
Active Surveys
The City uses data collected through community feedback surveys to assess the economic, social and environmental impacts of the many projects and programs implemented by the Community & Economic Development Division. Please consider participating in the active survey(s) below:
- MSU Student Discount Business Marketing Initiative
Target Audience: East Lansing brick and mortar businesses.
Community and Economic Development staff plan to work with MSU administration, as well as MSU's student government, to market discounts offered to MSU students by downtown East Lansing businesses. The purpose of this survey is to collect discount information offered by local businesses to include in this marketing and advertising initiative.
Take the survey
Closed Surveys
Community members can explore recent survey data below:
- 2022 Food Truck Survey (PDF)
- 2021 Green Friday Business Feedback Survey (PDF)
- 2021 Moonlight ExtravaGRANDza Business Feedback Survey (PDF)
- 2021 Great Pumpkin Walk Community Feedback Survey (PDF)
- 2021 Albert EL Fresco Community Feedback Survey (PDF)
- 2021 Albert EL Fresco Business Feedback Survey (PDF)
- 2020 Business Feedback Survey (PDF)
- 2020 Open Air Dining Business Survey (PDF)
Business & Investment Data
Commercial businesses interested in building or moving to East Lansing can use the data on this page to learn about East Lansing's population, income and consumer spending. This market data will help illustrate why East Lansing is an attractive place to start, relocate or expand a business. For East Lansing market trends, including asking prices and rents of commercial real estate, visit Loopnet
LEAP Workforce Data
The Lansing Economic Area Partnership (LEAP) is the economic development organization proudly representing the tri-county region of Clinton, Eaton and Ingham counties in partnership with the Michigan Economic Development Corporation.
Michigan Economic Development Corporation Community Data
Retail Market Analysis
This study examines two market areas consisting of a Primary and Secondary Trade Area. The Primary Trade Area (PTA) reflects approximate boundaries of the City of East Lansing. The Secondary Trade Area (STA) consists of a specific market area that encompasses the geography from which retail customers are expected to travel further and potentially less frequently to reach the PTA. The following map outlines the boundaries of each market area for this analysis.